Filterbaby

Filterbaby is a skincare brand dedicated to providing exceptional water filters.

With over 90 years of family expertise and 45+ global patents, Filterbaby offers top-tier, clinically-informed filtration systems designed to eliminate contaminants like chlorine, chloramine, heavy metals, and microplastics.

The brand empowers people to take control of their water quality—because clean water isn’t optional, it’s essential.

Using pH strips applied to models' skin, we visually demonstrated the effectiveness of Filterbaby’s shower head filters through impactful short-form video and photography.